Brand and press kit

Our logos, colours and typeface, and the words to describe PulseStack™. Use them when you write about us, list us as an integration or show that your site is monitored by us.

Six logo files in SVG and PNG, with a short guide. Free to use under the rules on this page.

PulseStack logo

Logos

Pick the version that suits the background. Each one comes as an SVG for the web and print, and a large transparent PNG.

PulseStack logo

Logo

The default. For dark backgrounds, like this site.

PulseStack logo for light backgrounds

Logo for light backgrounds

For white and pale backgrounds, documents and print.

PulseStack one colour

One colour

For single-colour printing, stamps and engraving.

PulseStack one colour, white

One colour, white

For photos and coloured backgrounds where the green would clash.

PulseStack app icon

App icon

Avatars, app listings and favicons, where the logo would be too small to read.

PulseStack mark

Mark

On its own only where the PulseStack name is already shown close by.

Colours

PulseStack is dark, with one bright colour. Pulse green is for the mark and for things you can click, so it stays easy to spot.

#0D0D1A

Night

Page backgrounds. The colour most of PulseStack is made of.

#1A1A2E

Panel

Cards, panels and raised surfaces on Night.

#222240

Edge

Borders and dividers on dark backgrounds.

#3BD671

Pulse green

The mark, buttons, links and the up state.

#FFFFFF

White

Headlines and text on dark backgrounds.

Red #EF4444 and amber #F59E0B show a monitor that is down or slow. We only use them for that, never as decoration.

Typeface

Everything is set in Inter, which is free under the SIL Open Font License. Headlines are Bold or Extra Bold, text is Regular, and numbers use tabular figures so they line up.

Get Inter from Google Fonts

Aa

Know before your customers do.

Inter Regular for body text, labels and alerts.

99.98% uptime · 142 ms · 30 s checks

Our name

One word with two capitals: PulseStack. Not Pulsestack, Pulse Stack or PULSESTACK.

Add the ™ the first time the name appears on a page or in an article. The logo files already carry it.

Please do

  • Use the SVG files wherever you can, and the PNGs only where SVG is not accepted
  • Use the main logo on dark backgrounds and the light-background version on white
  • Leave clear space all round of at least half the height of the mark
  • Scale it from the corner so it keeps its proportions
  • Link the logo to pulsestack.co.uk when you use it on the web

Please don't

  • Stretch, squash, rotate or tilt it
  • Change the green, or recolour only part of the mark
  • Add shadows, outlines, glows or gradients
  • Put the white logo on a pale or busy background
  • Retype the name in another font, or add a second ™

How to describe us

Copy these as they are, or shorten them. Every fact in them is current.

In one line

PulseStack™ is website and uptime monitoring from the UK. It checks sites, APIs and servers as often as every 30 seconds and tells the right people the moment something breaks.

In a paragraph

PulseStack™ is a UK website and uptime monitoring service. It checks websites, APIs, servers, SSL certificates and domains from London, New York and Sydney, as often as every 30 seconds, and alerts the right people by email, SMS, Slack, Microsoft Teams and four other channels the moment something breaks. Teams also use it to run public status pages, find out why a site went down, and keep watch on SEO and security. There is a free plan with 25 monitors, and paid plans start at £9 a month. PulseStack™ is a trading name of AI Programs Holdings Ltd, registered in England and Wales (company number 17516543).

Facts

Company
AI Programs Holdings Ltd, trading as PulseStack™
Company number
17516543, registered in England and Wales
Website
pulsestack.co.uk
Plans
Free with 25 monitors, paid from £9 a month
Check locations
London, New York and Sydney
Press and partnerships
hello@pulsestack.co.uk

Writing about outages or monitoring?

Email hello@pulsestack.co.uk and we reply within 24 hours. Agencies can also read about white-label monitoring.